UK retailers must address connectivity concerns or expect a negative impact on operational procedures, a survey commissioned by CSL has found.
In one of the most comprehensive studies of its kind into the issue of retail connectivity, CSL commissioned Research Without Barriers (RWB) to question 301 IT managers, IT directors, chief information officers (CIOs) and chief technology officers (CTOs) in retail companies with over ten employees.
The results highlight the vital role connectivity plays in today’s retail environment.
The survey found that:
50 per cent of respondents could not operate without connectivity
71 per cent of retailers are very or extremely reliant on connectivity for core functions including point of sales, stock management, administration, surveillance cameras, intruder alarms and tagging solutions
72 per cent of retailers had experienced a loss of connectivity
86 per cent estimated that losing connectivity for a day would impact their sales by up to 50 per cent
However, more than a quarter (27 per cent) of retailers have no backup plan in the event of a loss of connectivity
‘The results of this study clearly highlight the importance of connectivity within the modern retail environment, both in terms of business continuity and impact on sales,’ says Simon Banks, Group Managing Director of CSL Group.
‘Every retailer should have a contingency plan for connectivity downtime, and one of the most reliable and cost-effective ways of achieving this is via 4G based technology like our CSL Router,’ continued Banks.